Professional
Why You Need Content Marketing
Become a Beacon
Develop loyal customers with industry-specific content. Save money on advertising and let the people you’re looking for find you.
Build Trust With Your Audience
Answer your audience’s questions before your first call. Show them that you’re constantly upgrading and providing value with consistent content distribution.
Expand and Retain Your Audience
Use high quality content to continuously grow your audience by reinforcing a positive brand impression. Remain as their go to source of information and entertainment with fresh and refined ideas.
Essentials
What Quality
Content Marketing Needs
Provide Value
The most important thing you can do when creating content is provide value. Give your readers something that will help improve their lives and you’ll gain their trust and loyalty. People crave good, solid information, and if you’re the source of this knowledge, you can quickly become their lead authority.
Be Consistent
Growing and maintaining your audience relies on constantly giving them what they want. This means dishing out quality content on a consistent basis, satisfying your customer’s craving for information and entertainment.
Follow the Trends
While it’s important to be unique, not all wheels need to be re-invented. There are several strategies that are working in terms of content creation and distribution. You see them in all media. Don’t ignore these, especially when starting out. Use what works, add your own style, then change the game.
Create Lead Magnets
Your brand doesn’t stop with just your website or logo. Your services extend further than one infographic or YouTube video. They’re all connected. Find a way to link all of your content back to you and create offers, newsletters, forms, and guides that get people to request more information on who you are.
Plan Ahead
If you stay ready…you know the rest. Create a schedule of distribution that will keep you on track and provide support during unpredictable moments. Project management software like ClickUp or Asana are an excellent way to stay organized and communicate with team members.
Know You Ideal Customer
There are 8 BILLION people in the world. Chances are, several millions of them are people interested in exactly what you have to offer. You don’t need everyone, just the people you want. Target a specific group or groups of people and the success of your content marketing strategies will skyrocket.
Frequently Asked
Questions.
- Copywriting
- Content Writing
- Email Marketing
- SEO
- Buyer Persona Development
- Target Audience Assessments
- Social Media Posts
- Content Writing Templates
- Journalism Templates
- Email Marketing Templates
- Web Design Guides
- Infographics
Most content marketing services will be charged at $50/hour.
Copywriting, content writing, and web text will be charged at 30¢/word.
This depends on your type of business or organization and its goals. More often than not, you’ll use a combination of most, if not all of these services while building, expanding, and maintaining your audience.
Once we have an idea of your current business plans and needs, we’ll develop a strategy on which content marketing services to start with and use next.
Content marketing is a cost-effective way to build trust and authority with your audience.
Done correctly, it will bring you returning customers who bring ever-growing groups of referrals to your business. Content marketing is an excellent way to stay at the forefront of your audience’s search query, making you their go-to source for solutions and entertainment.
